COO Arnout Damen says: “For Damen, shipbuilding is as much about building ships as it is about building relations. In our industry face-to-face contact will always remain important. However, modern communication, sales and marketing depend heavily on a good website. That’s why Damen opted for an entirely new website both front and back.”
Continuous development
For Björn Smets, responsible for Online Communications, going
live is only the first step. “The content management system allows
us to serve our clients online. The system enables us to present
regular visitors with the info they’re interested in, based on what
they are looking for. We’re now working on phase two, in which
we’ll integrate social media platforms and video tools into
website. Slowly, the website will become instrumental to the way we
work.”
Damen Shipyards Group
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